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Themes: Improving Productivity & Decarbonising our Economy

11 February 2019
Reading Time: 3 mins

F3GROUP – the revolution will be digitised

The construction sector has an important role to play in achieving the vision set out in the Government’s Industrial Strategy, strengthening the foundations of our economy and achieving a revolution in the construction sector.  Key to this are innovative approaches to construction, procurement and design, including digital techniques, offsite manufacturing technologies and whole life asset performance.  Digital techniques deployed at all phases of design will deliver better, more certain results during the construction and operation of buildings, with clients, design teams, construction teams and the supply chain working more closely.

Group Director of F3GROUP, Dean Morelli, said, “In my view, we in the industry must make the time to stop and listen to the debate.  What are the issues, why do you find it so hard to commit to smart construction, how can new technologies give you certainty, how can you assess the asset performance, from construction costs, right through to life cycle energy use? 

F3GROUP is leading the charge in the digital revolution by designing and developing our own Development and Construction Management Software called Fu3e.  We looked very closely at the multitude of existing development, project and construction management software packages out there and decided none met our requirments.  Having the ability to see project data in real time, whether you’re a CEO, designer or construction manager in the field is critical in terms of making best use of everyone time. 

As Development Manager, F3GROUP’s role is to execute the design, vision and specification of a project, assessing its ‘buildability’ and ensuring everything spec’d by the design team can be delivered, on time, to the very highest quality and within budget. 

“Sustainability criteria is very prescriptive.  When we implement the design development on our own schemes it is driven by a personal desire to create a sustainable building, so we do our own research into what is best in class.  We look at how existing, sustainable buildings work best, we do our own due diligence on great buildings and sustainability practices.”

Dean believes that learning from the finished item is critical. “We look back a couple of years – what was in place then, how is it working now?  It is not just about the newest ideas, so we draw on the expertise and then consider how technical innovation can create the very best possible, sustainable outcome.   For us that includes the implementation of our own unique software platform, fu3e, that offers clients increased control and visibility while targeting time, cost and risk reduction.”  

If fu3e is giving anything to the industry its accurate real time data which releases time, time which can be used to consider best in class sustainability practice and innovation in the built environment.  

One of the biggest barriers to achieving cutting edge sustainability is cost, which is when many original aspirations are dimmed.   Clearly, the more that is designed and constructed, using digital technologies, offsite construction and a highly synced supply chain, the cheaper the process becomes, the better it will work for manufacturers and investors, who will enjoy lower risk and greater certainty.

“In this regard, private and public sector partnerships have never been more important.  The public sector rarely waters down its sustainability criteria but locking in good, sustainable design early in the planning process is critical.  Weak schemes, that barely offer the minimum sustainability requirements, are found out at pre-App stage.  By making uncompromising demands of the industry, the public sector can and must drive forward the new approaches for development that will be critical in future.  The industry cannot continue working with its silo mentality; it is now a cross-pollination of ideas that must lead the agenda.”